Job seekers: rejoice! Social Media can enhance your resumé and work samples in ways that are sure to impress employers out there. What you need to remember is that there are two major Dos and Don'ts when it comes to etiquette:
Don't
1 • Bash your Current Job. It is not wise to tweet how tired you are of working in your current job. Employers who read your application also observe your online behavior. Their rationale is, if you are bashing your current employer, chances are you will bash them also. Be consistent in your postings as a personal rule.
2 • Forget about your Pictures. Your photos tell stories about you. Before you start your application process, get a good look at all your photos. Do they represent you well as a professional? Taking time to untag yourself from less than flattering photos on Facebook is a good action step.
Do
1 • Update your Resume. Use LinkedIn to your advantage as well as your personal resume. Giving people different ways to see what you have done and what you can do is very efficient.
2 • Practice Positive Image Control. Creating your own body of content through a blog or a video archive is something employers will most likely consider when sorting through hundreds of applicants. Your blog and your video channel is a place where you get to choose how you are represented. Put out your best only and remember that people are reading every word.
Social Media enhances the prospects of landing your dream job as well as enhancing your current career. The key is to focus on the platforms that work for you and do it with excellence.
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